
Hello!
My name is Alex, and I live in Cardiff. I am a mother, a wife, a daughter, a sister, an auntie, a friend, and a colleague — roles that shape how I understand people and their importance within the workplace.
My Story
With more than 25 years in HR and people development, I’ve built a career as a strategic and commercially minded People Director known for delivering people strategies that drive business growth and operational excellence. I’ve led HR, Learning & Development, and Talent Acquisition functions across complex, multi‑site organisations with 1,300+ employees, shaping transformation and engagement through data‑driven, people‑centric initiatives.
As a trusted advisor to senior leaders and boards, I specialise in aligning the people agenda with organisational goals. My expertise spans the full employee lifecycle — HR strategy, L&D, Talent Acquisition, Engagement, and Wellbeing — supported by strong governance and a values‑led approach. I’m recognised for building high‑performing teams and achieving measurable outcomes, including being among the first in Wales to secure the Wellbeing Silver Quality Mark.
As the Founder of Enrich HR & Training, my focus is simple: To strengthen your people practices, build capability, and deliver solutions that accelerate performance and organisational success.
My style is dynamic, practical, and results‑driven. I bring energy, expertise, and a proven track record to every partnership, helping organisations unlock potential and achieve meaningful, lasting impact.
Contact
I'm always looking for new and exciting opportunities. Let's connect!
